Cheap eyeliner boxes can be the leading cause of losing sales and making unhappy customers. Go for something better; go for customized and sustainable options.
Eyeliners are one of the most common makeup products. They are shaped like pens and offer various shades that help highlight the eyes.
They are not particularly robust and need packaging that protects them through shipping and retail handling. However, that is not all.
The growing competition has seen many brands enter the market space, and the brands are fighting it out for the greatest market share.
Customized eyeliner boxes can help brands make an undeniable statement while protecting the eyeliners.
However, customers also demand that brands be more environmentally conscious about their packaging. Thus, companies are now looking towards making eyeliner boxes using Kraft material.
This blog will tell you about Kraft packaging material. Furthermore, we will look at how Kraft boxes can help you cater to customers who want environmentally sustainable packaging.
Let’s get started.
Eyeliner Boxes Kraft Material
The Kraft packaging material is made from paper that has been created using recycled pulp. A paper might sound an odd choice for packaging, but the Kraft material is durable and tear-resistant.
It is also a cheaper option than plastic, making it an excellent choice for anyone looking at sustainable options in their eye care boxes.
The raw material is incredibly cheap. Furthermore, it has a brownish color and a rustic feel.
The ease with which this material can be formed into boxes using special tools, coupled with the fact that there are no finishing costs associated with creating these boxes, makes them an excellent choice for anyone looking to save money.
Expanding on the physical properties of this material, Kraft paper is also moisture resistant.
Companies can also get it printed in bright colors and designs that will help them stand out from the competition.
Speaking of bright colors, let’s talk about the various customizations you can use to decorate your boxes make them stand apart from cheap eyeliner boxes.
Custom Printing Eyeliner Boxes
Custom prints help brands make a statement and differentiate their products from similar ones in the market.
However, when printing on paper, you need to ensure that the paper can be printed easily.
The best way to ensure that it is easy to print on your material is by getting samples of various printers and ensuring they work well with the material.
You should also look at different printing processes such as digital and offset printing.
Be sure to go for a process that does not require you to pay hefty finishing fees and still gets the job done.
It is good to test out several printing processes before deciding on a single one. This section will inform you about a couple of printing techniques you can avail of.
Digital Printing
This process uses digital printing equipment. The machine works like a regular printer but is designed to print on large paper rolls rather than sheets.
It is not an expensive process, but you will need to ensure that the inks are resistant to water.
Offset Printing
This printing method is widely available. It is also an affordable technique that brands have used to market their products for decades.
This process uses large printing machines and can be done on any type of paper. Furthermore, the equipment only requires one setup charge.
Comparing Offset And Digital Printing
When choosing a printing technique, it is worth looking at these techniques side by side to make an informed decision.
Digital printing has been around for a while. Still, it has been gaining popularity as more companies look to make their products stand out from the competition.
On the other hand, offset printing has been used since the industrial revolution and is present in almost all aspects of life.
The digital printing method is eco-friendlier compared to offset printing. Furthermore, large companies are investing in this new equipment because of the many benefits over traditional offset techniques.
On the downside, digital printing does not produce ultra-high-quality prints. Also, working on larger volumes may prove more expensive than offset printing.
Now that we have looked at both printing techniques let’s look at some of the customizations you can avail with your eye care boxes.
Custom Decoration: Make Your Brand Stand Out From The Competition
When it comes to eyeliner boxes, customization is the name of the game.
Foiling
For starters, you can look at customizations such as foiling. This option helps you get metallic prints on the paper. It is a good option for brands who want to grab people’s attention while it can be expensive, especially when applied to large areas of the box.
Spot UV
Another great option you have is spot UV coating. It uses special inks sprayed onto your boxes using machines with high-end technology.
The ink is then cured to give it that glossy finish. The process is widely available and can be completed using standard printing equipment.
However, keep in mind that the ink may not be water-resistant. Furthermore, working on larger volumes may prove expensive for you because of the high cost of equipment.
Embossing/ Debossing
Embossing and debossing are other options to customize your packaging to make it stand over cheap eyeliner boxes.
The embossing technique involves pressing the paper against a heated stamp to leave an impression on the box. Debossing is done in reverse, with a second stamp being used to create a shadow on the box.
This technique is easily available and can be completed using standard offset printing equipment. The only downside of this technique is that it can make your boxes look too busy.
Conclusion
We have covered a lot of ground so let’s sum up the main points of this blog.
First, you need to consider the printing process you want to use. Digital printing is a relatively new technology, but it has many advantages over offset printing.
On the other hand, offset printing has been around for quite some time now and is widely available in most parts of the world. It will give your products a more traditional look without much effort.
Second, you need to look at the benefits of eyeliner boxes customization so that you can make your brand stand out from the competition.
The Cosmetic Boxes offers the latest machinery, coupled with expert designers who can help you incorporate various add-ons in your eyeliner designs. Our eyeliner boxes of Kraft material can help you create sustainable packaging solutions that can help pull customers. Leave the cheap eyeliner boxes behind, and contact us today!
